relationship fundraising australia

Robejohn has refreshed the way it presents itself to the world through it’s brand.

Our goal was to develop a logo that enabled everyone to quickly see the values and services Robejohn offers it’s client partners, as they grow their own relationship fundraising with donors.

That’s why we feature ‘relationship fundraising’ in our positioning. It’s the core of our business, and at the heart of helping our client partners be successful.

The visual image of a tree explains our core business further. A tree takes time to grow strong. It requires nurturing and care during the early stages. Once established, it can flourish and produce abundant fruit, repaying the early investment of time, care and skill.

This is how we see the relationships we help our client partners build with their donors.

The dots around the tree represent the fruit that comes from successful relationship fundraising. The dots also represent the expertise and knowledge Robejohn offers to help nurture relationships and enable them to grow.

Bright, complementary colours are used within the Robejohn logo. These colours are important, because they reflect the vibrancy that comes as a result of healthy relationships with our clients.

We’ve positioned the Robejohn name at the bottom of the tree. This is where the roots are, that provide the strong foundation for the tree to grow. It also shows we’re prepared to get our hands dirty where the hard work needs to be done!

If you’d like to know more about how we can help your organisation grow we welcome you to contact us.